Saturday, April 4, 2015

NEWS: SA youth annual spend over R111bn

South Africa has a population of 50 million and 52% are younger than their mid-20s. According to research gathered by leading youth market specialist agency, HDI Youth Marketeers, these youths spend R111 billion annually.
 SA youth annual spend over R111bn - HDI Youth Marketeers

Youth spending power has also steadily increased over the years as the sway they hold in the average household continues to grow.
  • 2010 - R95.3bn
  • 2011 - R98.7bn
  • 2012 - R104.4bn
  • 2013 - R105.4bn
  • 2014 - R111.3bn 
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